Determining domain value can be challenging. This is something I learned first hand when buying names and then trying to sell them. It is literally like learning a different language (could I dare say…harder)? Initially we had no idea how to get a rough value for a domain name then we heard about automated appraisals.
I’ll be honest, I was extremely doubtful of using automated appraisals because I kept reading the results are fake and you shouldn’t let them be the ultimate decisive factor when buying a domain name or determining what price to sell a domain.
Right now you must be asking yourself what exactly is this tool, well before I get into details you should review our lengthy post regarding domain value.
What is an Automated Appraisal?
The information you get from the appraisal will never be 100% accurate and this is very important to understand. Once this sunk in my skull, I now use automated appraisal as part of my daily routine.
The tools usually calculates the value of a domain by taking into consideration search volume, past/recent sales of similar names, CPC etc. It is a pretty interesting formula and it does give you a rough idea of how valuable a domain name may be.
List of 5 Top Automated Domain Name Appraisals
This is an awesome free domain appraisal service. It provides a very comprehensive instant appraisal based of the sales price or value based on an all-encompassing methodology.
I am sure you’ve heard of this one before, this is a trusted and popular automated appraisal that focuses a lot on the history of previous similar domain sales and search volume. Many well known domainers say they have experienced great value results with this tool.
Although not as popular as estibot, it provides a free valuation tool that will provide a fair appraisal value based on your name’s metrics and the sales of similar domains. I like this one a lot because it provides all other relevant data such as top sales reports, search frequency, traffic, competition, and CPC in an easy-to-read table.
We all know Godaddy as a place where we can do all sorts of domain related activities including buying domains. Another cool aspect is that they provide a free instant appraisal tool/service that comes with an appraisal certificate.
This is a well known marketplace where you can buy and sell domains but they also provide an instant appraisal service once you become a member and log in. Many people do not know about this so take full advantage of this tool.
The most popular one out of the list and the one we have personally used is Estibot. For us, this is just a another tool to give me an idea of a domain value. Before I purchase a name I put the name in Estibot and see what they feel the value is (just for fun of course, if I want the name I’ll try to get it no matter what the tool tells me).
What do you think of domain name appraisals? Don’t forget to watch our video here. Let us know your thoughts!