How Do You Feel About Geo Domains?

This is going to be a short and rather random post but for some reason, I’ve always liked Geo domain names.

I don’t know why but I always feel like a business could use a domain name that’s specifically targeted towards their location. All you have to do is walk around your town or any busy area and you will run across a business using a geo type domain name.

It could be the entire city in the domain or an acronym of the city.

Keep in mind, I am not talking about category killer type domains like You should obviously know that no matter what, those have HUGE value. They can be developed into powerful internet real estate.

The domains that seem to always fall through the cracks and are undervalued would be domains such as:


These are known as City + Service domains and I LOVE THEM.

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We’ve had a few sales with GEO’s and I am always looking to buy them. One of the geo sales we talk about here. The sale was through outbound marketing for a popular city and highly profitable service.

When looking for Geo domains, there are certain criteria we look for such as:

  • City population
  • What service the domain is geared for
  • Is the business likely to have an online presence
  • The pattern of the domain (City+Domain vs Domain+City)
  • Keyword
  • CPC

And here is a quick tip…

Just because the Domain+City pattern may sound weird (they usual do), it may still have buyers.

How do you feel about GEO domain names? Do you think they have value in the marketplace? Let us know your thoughts below!

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Omar is the CEO & Co-Owner of The Limitless Legacy Network LLC, where his company focuses on buying and selling online properties. He also handles the companies domain acquisition, brokerage and media relations. Stay updated to their blog by joining their free newsletter here

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41 thoughts on “How Do You Feel About Geo Domains?

  1. We absolutely love them. In our case, they represent a significant portion of our current portfolio. They are the easiest to outbound market to from my perspective.

  2. I own some but I was unsuccessful to sell them both by outbound marketing and via auctions. Here’s a sample:


  3. They do have value and I am selling quite a few of them each month through my team.

    Not just geo domain name selling, one can also lease out or develop various sections and sell advertisements on their geo domains to make money.

  4. I’m an other Geo Domains lover.
    I sold all kinds of them from $187.00 to $550.
    For those thinking $187.00 is nothing, oh, well…
    That’s 1989% Gross Profit. Now you like it; right?

    Anyhow, I found City Country Geo Domains are
    even better. However, be ready to work hard…

    Obviously, this is my very personal opinion.

  5. It’s no secret, I’m a huge fan of Geo domains and have invested in quite a few over the years. Most I develop, others I quick flip, and sometimes I develop with an intention to flip afterward.

  6. In addition, there was a Inc article published Friday (2/10): “8 Tips to Finding The Perfect Dot Com Domain Name.”

    In point #2, the article references using location as a part of the domain name for local businesses.

  7. Very undervalued. Rising in value. Very cheap right now. We own many of them.

    Insurance, homes, plumbing, real estate, all easy 5k up towards 50k for state names depending state domain. Quite endless.


  8. I personally like GEO domains, and find them easy to develop and flip when the market is just right such a domain. Let me be clear though that not all GEO domains are good domains. You must really perform thorough research and understand the respective market your after. It’s not as simple as wash, rinse, and repeat. Do your homework and test before you stockpile. 🙂

  9. People have varied success with Geo + Keywords or Keywords + Geo domains. Personally I’ve never had luck in buying in this niche.

    I’ve found when a company already has an established web presence under a brand, they are not likely to switch or buy an aftermarket domain. If they are interested they typically want to know if it gets a lot of type-ins each month. Most of these types of geo domains don’t, unless they have high search volume.

  10. What about something like (I don’t own it btw)
    Is it devalued because of
    1) the hyphen
    2) the extension

    Or is it acceptable to the right person that wants it?

    • Hey John,

      I stay away from hyphens. I would especially stay away from it in this case because its a .co.

      If it was a .com, then that may be a different story because with the keyword being “New York” is such a popular keyword that could work.

      But not for a .co.


  11. I agree with you and i have thought of that too. I have contacted 15 end users so far. I bought that name because of the number of businesses around that keywords and its 14 year old. I also found out the owner of the one you mentioned is also making use of the .net of my own.

    • Yeah that’s a fair amount of end users to contact. More would be good of course. 14 years old is also a good metric, though not always important. Older names are usually better quality though.

      If no one responds, give it some time. Make sure you are tracking your emails (google streak). It sucks when no one answers, I know. Also, make sure its parked if you aren’t using it and you have some type of “this is for sale” sign that a visitor could see. Keep an eye on your visitors/views as well, while you wait for a potential sale.


  12. Regarding keyword+geo or geo+keyword. What I noticed is that the average search volume for keyword+geo is usually higher than geo+keyword for most get domains…but the latter sounds better.
    This, which one should be considered first between the two?

  13. Wow. I just stumbled upon this post today while looking for the best way to sell The domain name has lots of end users with even a painting company in Seattle making use of PaintingCompany+Seattle. If I may ask, do you see any value in I did outbound yesterday to over 75 end users and one replied if my asking price will remain like that or will he have to renew it? Any help on this?


    • Hey,

      I edited out the domain because it will get indexed by the search engines and I’m not to sure if you want the exact name your talking about to be found.

      Anyway, that’s great you got a response! Not to sure what they mean about having to renew it though. What was your asking price? Did they accept it?

      I think the domain is an OK geo domain and like you mentioned, if there are companies in the niche who can use it, then hold it. It’s a good sign you are in discussion with someone. Goodluck! Keep me updated!


  14. @Nnamdi

    The question they ask you reminds me of the replies I get asking whether it is their domain “forever.” I usually reply with a line or two about how domains are renewed at a fee of, for example, anywhere from $11.99 to $14.99 at GoDaddy (not GD’s DCC price).

    So perhaps you want to reply that the renewal fee will be set by the registrar he chooses to hold the domain at. And, include an example from your own registrar.

  15. Great forum to talk about positive aspects of GEO domains. Our marketing team was heavily involved in GEO domains for the cannabis industry for Vegas for the last five years. Seeing the financial impact that cannabis had in Denver, we immediately started working on brandable domains with GEO upside. It took a lot of initial investments, and minor development for collateral, but now that we’re slowly releasing our premiums within the cannabis industry for Vegas, we’ve already got four offers on StripJoint.Vegas & TheStripJoint.Vegas with another potential prospect kicking tires who isn’t even in cannabis! The highest offer is sitting at $8800 now, and we expect this premium duo to go for over $10k! We have attempted to sell a few GEOs from smaller towns with extremely poor results, although that could be our marketing. Finding a niche, with huge growth potential and a high financial backing and then focusing in on GEO strong points has proven to be lucrative for our group.

  16. Hi guys. My story.

    When I started investing in Geos that is exactly what they were Geodomains. As a real estate agent in an emerging new dynamic industry called the Internet I simply asked myself what is the most important thing about Real Estate? Its always the same answer. Location Location Location.

    So how do I buy location on the Internet, the answer was to buy the location itself.

    Here in Australia we start a little slower than USA so we were probably 5-7 years behind in terms of domaining but given many of our Towns and cities were indigenous names the rest of the world hadn’t explored Australian towns and Cities apart from those that could also be found in other countries in the world.

    There were so many and this being a new thing I didn’t snap everything up however if it was in Sydney and it had a Railway station and it was available i registered it.

    I soon moved to Cityofxxxxx.coms and managed to register all of our capital cities as a and continued to register other Australian cities with a population of 50,000 or more.

    I began registering in 1998 and have been developing software to network all these domains into localised business directories which has proven to be expensive and time consuming. I now have the software in place that will allow me to add a business listing to the main website which can automatically populate other local Australian geodomains sites i own by just ticking the appropriate boxes. This means its just as labour intensive to add a listing to one site as it is to add a listing to 100 sites.

    I am soon to re-launch, its been 20 years and I have just sold my first I have not been actively trying to sell any but I needed some cash injection. This domain sold for over $30,000 and I probably could have haggled harder to get more. There is $$$ in geodomains.

    What this has done is create value for my other geos that I have since without comparative sales there is no real way to determine value for these properties and prove worth. I have had to release and sell a domain to give all my other domains value. To be honest I believe I let it go too cheap. The buyer was the actual City Council.

    So in finishing, yes there is value for geo-domains and thats my story thus far. If i was to give any advice id say when building your portfolio:

    1. Keep the names as short in size as possible.
    2. They need to to tell a story immediately by reading it
    3. They pass the back of the bust test (easily remembered some hours later)
    4. They are .coms or .com.xx regardless of your targeted country
    5. They have a clean history
    6. Don’t bury your worst names. Clean out your portfolio. Most of us could release 20% of our poor performing less valuable domains. Its better to clear these, let someone else pick them up and resell. This creates comparative sales and ultimately creates a higher value for your similar more desirable names that you own.

    I hope my story helps someone out there and motivates you to keep going because it can be a lonely world as a geodomainer and keeping motivated and pumped can be difficult at times. Your not alone. Mick

    • Hey Mick,

      Thanks for sharing your story! I see what you mean about having an advantage in the Australian market. Makes sense. 30K for a sale is amazing! Congrats on that. You really know what you’re doing when it comes to geo domains. Your 6 tips are on point, especially #6!

      I appreciate you sharing that information with all of us Mick.

      Have a great day.


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